171) ________ involves having someone agree to a request and then revealing that there are additional hidden obligations. a. The foot-in-the-door technique b. The door-in-the-face technique c. The low-ball technique d. The bait-and-switch technique 172) Emilio saw a wonderful all-in-one kitchen appliance for sale on TV. The appliance would allow him to get rid of six small appliances and leave more room in his kitchen. Emilio called the number and agreed to purchase the product. He then found out that the price only covered the product base and he would have to purchase each appliance add-on individually. When he did this the product cost significantly more than he originally thought. This is known as the a. foot-in-the-door technique. b. door-in-the-face technique. c. low-ball technique. d. bait-and-switch technique. 173) The finding that we’re more positively predisposed toward people, places, or things that resemble us is called a. adaptive gullibility. b. the recognition heuristic. c. the implicit egotism effect. d. self-justification. 174) Which of the following examples best reflects the name-letter effect? a. Louise and her husband Dennis live in London. b. Bonnie is married to Ben and they live in Burnaby. c. Albert and his partner Peter live in Montreal, Quebec. d. Walter and his wife Brenda live in Winnipeg, Manitoba. 175) With respect to pseudoscience marketing techniques to falsely enhance persuasion, _______ capitalize(s) on accomplishing an unreasonable task. a. a phantom goal b. testimonials c. the consensus heuristic d. the natural commonplace 176) With respect to pseudoscience marketing techniques to falsely enhance persuasion, _______ relies on sources we judge to be trustworthy. a. source credibility manufacturing b. the scarcity hypothesis c. the consensus hypothesis d. the goddess-within 177) With respect to pseudoscience marketing techniques to falsely enhance persuasion, _______ capitalizes on the rareness of an item as to why we should purchase it. a. the scarcity hypothesis b. the consensus hypothesis c. credibility manufacturing d. the goddess-within 178) With respect to pseudoscience marketing techniques to falsely enhance persuasion, _______ capitalizes on the notion that what is natural is good. a. the natural commonplace b. the consensus hypothesis c. the scarcity hypothesis d. credibility manufacturing 179) With respect to pseudoscience marketing techniques to falsely enhance persuasion, _______ capitalizes on the idea that if many people believe it, it must be true. a. the consensus hypothesis b. the scarcity hypothesis c. testimonial thinking d. the goddess-within 180) With respect to pseudoscience marketing techniques to falsely enhance persuasion, _______ capitalizes on the idea that Western scientists cannot fully capture the mystical side of us all. a. the goddess-within b. the Consensus hypothesis c. the Scarcity hypothesis d. the natural commonplace